Social Media ROI: How to Measure Your Social Marketing - 390

Want to improve the return on investment (ROI) of your social media marketing? Are you measuring the right things?
To explore everything you need to know about measuring ROI, I interview Christopher Penn. Christopher is the chief data scientist at Trust Insights.
Learn more about Christopher Penn: www.christopherspenn.com
Show notes: socialmediaexaminer.com/390
Review the show: socialmediaexaminer.com/apple
Sponsored by: socialmediamarketingworld.info