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Idézetek
- Yuriy Smyrnovidézett7 évvel ezelőtt
Gestalt” is the German word for shape or form, meaning we judge your meme based on its appearance and the company it keeps - Наталья Юрченкоidézett7 évvel ezelőtt
One set of persuasion strategies attempts to increase the attractive features of the alternative; the second set attempts to decrease the negative features of the alternative. We have called the first one the alpha strategies because they seem always to be the first ones attempted.... We have called the second set the omega strategies because they attempt to reduce the resistance to selecting an alternative, because omega is the universal sign of resistance, and because they seem often to be the last strategies considered. - Наталья Юрченкоidézett7 évvel ezelőttwhen you notice that a company is using loud, distracting peripheral routes to persuasion, it might signal that their product is not entirely worth the cost. Any time you’re in a teen-apparel store with loud music, disconcertingly cold air-conditioning, and wall-sized posters of attractive models wearing perplexingly little clothing at all, ask yourself whether it might be intended to distract your internal counterargument against paying those prices for logoed T-shirts
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