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Edward Bernays

Crystallizing Public Opinion

“Crystallizing Public Opinion” by Edward L. Bernays. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.
158 nyomtatott oldalak
A szerzői jog tulajdonosa
Bookwire
Első kiadás
2021
Kiadás éve
2021
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Idézetek

  • hwsnsnwidézett4 évvel ezelőtt
    Bernays made it into a quasi-scientific matter, but the beneficiaries were the agricultural producers, his clients, who reaped the profits when his ideas got across to the general public
  • hwsnsnwidézett4 évvel ezelőtt
    Public relations, effectively used, helps validate an underlying principle of our society—competition in the market place of ideas and things
  • hwsnsnwidézett4 évvel ezelőtt
    Among Bernays’ many clients were the Waldorf-Astoria, Procter & Gamble, General Electric, General Motors, Time, Inc., CBS, and NBC.

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